Managing to stay
relevant to his audience, John Lloyd Cruz accepted the role of becoming the new
face of Western Union, making him the ambassador for all overseas Filipinos around
the world who are sending money for better.
 |
| Contract Signing for John Lloyd Cruz new endorsement - Western Union |
Aside from portraying yet another remarkable character in
his upcoming Star Cinema movie Just the 3
Of Us, John Lloyd Cruz will also introduce a new wave of Western Union®
services as the company takes the lead in reinventing ways to transfer money in
a very digital era.
 |
| John Lloyd Cruz reaches out to Overseas Filipino with his first Facebook Live engagement |
 |
| John Lloyd Cruz and his first Facebook Livestreaming experience up in WUPinoy |
The global brand campaign featuring John Lloyd Cruz as brand
ambassador will roll out this year in the Philippines and in overseas countries
including the United States, Canada, and other countries in the Middle East,
Europe, and Asia where many Filipinos live and work.
 |
| John Lloyd Cruz enjoying his first Facebook Live experience |
“John Lloyd Cruz mirrors Western Union’s strengths of having
a long and successful track record. He also relates to Filipinos’ aspirations
of having an improved family life. As Western Union’s brand
ambassador, his new role is to advocate moving money for better to every
overseas Filipino,” says Patricia Riingen, Senior Vice President, South East
Asia and Oceania.
 |
| John Lloyd Cruz is now part of the Western union Family |
 |
| John Lloyd Cruz reaches out to Overseas Filipino with his first Facebook Live engagement |
 |
| John Lloyd Cruz shares is excited to become the new leading man of every Overseas Filipino |
“I am very honored and excited to take on this new role,
this time not on reel but in the real lives of my fellow Filipinos around the
world. I am one with Western Union’s purpose and goals as I admire how Filipinos
sacrifice every day to build better lives for their loved ones. In representing
Western Union, a company that has grown with Filipinos here and abroad, I am
challenged to get to know my kababayans
more so that I can effectively do my part in motivating and helping them to
uplift their lives, and that of their families.” says John Lloyd Cruz.
 |
| John Lloyd Cruz is the New Global Ambassador of Western Union |
John Lloyd Cruz is one of the most acclaimed actors in the
Philippines today. He is recognized as the Philippine Box Office King for his
effective portrayals in many award winning Filipino movies.
About Western
Union
The Western Union
Company (NYSE: WU) is a leader in global payment services. Together with its
Vigo, Orlandi Valuta, Pago Facil and Western Union Business Solutions branded
payment services, Western Union provides consumers and businesses with fast,
reliable and convenient ways to send and receive money around the world, to
send payments and to purchase money orders. As of December 31, 2015, the
Western Union, Vigo and Orlandi Valuta branded services were offered through a
combined network of over 500,000 agent locations in 200 countries and
territories and over 100,000 ATMs and kiosks, and included the capability to
send money to over one billion accounts. In 2015, The Western Union Company
completed 262 million consumer-to-consumer transactions worldwide, moving $82
billion of principal between consumers, and 508 million business payments. For
more information, visit www.westernunion.com.
The WAHM, Dulce Javier- Ansis